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Jessica Minh Anh at Soneva Jani

SONEVA, MALDIVES

Jessica Minh Anh partnered with Soneva Fushi and Soneva Jani to highlight sustainability and luxury in the Maldives. Multi-angle cameras followed Jessica as she explored Eco Centro, the hub for Soneva’s “Waste-to-Wealth” initiatives, crystal-clear lagoons, eco-friendly villas, castaway boat rides, and deserted islands. In line with the green concept, the campaign shoot featured a combination of no-fur, no-feather, no-leather haute couture, ready-to-wear, and accessory looks. The trip received widespread media coverage, including WWD, Glam Thailand, Hello!, NuYou, Khaleej Times, FashionTV, Fashion Channel, HTV1, Maldives Insider among many others.

Jessica Minh Anh at the Gritti Palace in Venice

THE GRITTI PALACE, VENICE

Jessica Minh Anh partnered with The Gritti Palace and stayed in the Royal Suite of the iconic hotel during her multiple visits to Venice, Italy. Overlooking the Grand Canal, the famous hotel is a place for exceptional art and elegance. In the hotel’s campaign shoot, which was featured in various magazines and covers, Jessica appeared in haute couture shipped directly from the runway of Paris Fashion Week. The supermodel and entrepreneur also explored the city and met with local authorities for her unique projects.

Jessica Minh Anh at Sofitel New York

SOFITEL NEW YORK

Jessica Minh Anh partnered with Sofitel New York to highlight Accor’s Planet 21 program. She explored Accor’s global commitment to sustainability and joined discussions with Sofitel’s executives on waste management, eliminating single-used plastic, sourcing local products, planning trees, and giving back. Jessica #LiveTheFrenchWay inside Sofitel New York’s Signature Tony Awards Suite during the preparation for J Winter Fashion Show at JFK Airport.

COSTA CRUISES

Jessica Minh Anh has partnered with Costa Cruises for the past decade across three continents and traveled to Venice, Barcelona, Sydney, Hong Kong, Dubai, Abu Dhabi, Civitavecchia, and Savona with the Italian cruise line. Most recently, Jessica promoted Costa's sustainability initiatives by transforming its newest liquefied-natural-gas powered cruise ship into the world's first sustainable ocean catwalk on the Italian Riviera. The fashion phenomenon was heavily covered by both Italian and global media celebrating sustainable travel.